New Delhi, 18March’ 16

The Real Deal – NDTV Prime’s path breaking and exciting reality show to celebrate Social Entrepreneurship and Impact Investors is finally here! 

From waste managers, skills development, financial and meal visionaries to farmers and healthcare managers, watch contestants fight it out in a set of innovative challenges that will test skills required to be a social entrepreneur. These include empathy, resilience, resourcefulness, ethics, partnering, leadership, selling, bartering, and networking.

The Real Deal will find, feature and fund the country’s best social entrepreneurs by bringing them face to face with potential impact investors in a 10-episode reality game format, bringing together two of the hottest and biggest issues, social change and entrepreneurship.

Judging these social entrepreneurs are Amar SinghCEO Founder Clove Dental; Audrey SelianDirector, Artha Initiative; Jayesh ParekhManaging Partner at Jungle Ventures; Radha KapoorFounder and Director of the Indian School of Design and Innovation; and Kartik Desai, Principal, Asha Impact. The jury will be the impact investors on the show.

The contestants will be coached by Aditi Shrivastava, Head, Intellecap Impact Investment Network and Deborah Keller, Manager, Artha Initiative. 

Hosted by Shikha Uberoi, a former ace tennis player and now co-founder of India, The Real Deal premiers on 24th March at 4pm and will air on NDTV Prime every Friday, 25th March onwards at 9pm. Shikha is also the Creator and Executive Producer of the show.

Shikha Uberoi, show host, creator and Executive Producer of the show said, “Social change and mainstream entertainment should not be mutually exclusive. What better way to debut with The Real Deal which brings together two of India’s hottest issues, social change and entrepreneurship. I wanted to create an active and dynamic show which got right to the solutions versus groaning about problems hence, real solutions. In order for India to reach her potential our brilliant social entrepreneurs need to reach theirs and for that they need investment with real money. This show is about struggle and triumph and winning the ultimate deal which not only benefits a single entrepreneur and their enterprise but potentially, the entire country hence, The Real Deal!


The show will also see actor and Social Entrepreneur Kunal Kapoor as an expert revealing some facts and figures towards the end of each episode.

Announcing the show, Shruti Verma Singh, Head, Channel Strategy and Brand, NDTV Prime said “2016 promises to be the year of the Social Unicorn! These “for profit” social enterprises also work towards long term social impact. NDTV Prime is proud to have incubated and given form to an idea that celebrates promotes and puts social entrepreneurs on the same platform with powerful Investors. THE REAL DEAL is a game changer!

Amar Singh, Founder Clove Dental being one of the judges said, “India needs more entrepreneurs who build sustainable businesses in the social sector – who do good by doing good. Watch the Real Deal on NDTV.”

“It is high time angel investors take a closer look at social impact investing – watch The Real Deal on NDTV Prime”, said Jayesh Parekh, Managing Partner at Jungle Ventures commenting on the show.

The Real Deal’s title sponsor is Clove Dental, Associate Sponsor Artha andUnion Bank of India, Investing for Impact and The Leprosy Mission Trust India; Crowd funding partner Ketto; Investment Partner Asha Impact; Enterprise Development Partner Intellacap; Due Diligence Partner ASCO; Innovation Partner Indian School of Design and Innovation.


Tune into NDTV Prime to watch the social entrepreneurs battle it out to crack ‘The Real Deal’ with the impact investors premiering on 24th March, 2016 and every Friday at 9 pm, 25thMarch onwards.



Distribution : International : NDTV 24×7
NDTV 24×7 is available in 71 countries outside India, reaching 20.0 million HHs.
SrNo Country / Region Operator
1 UK (England & Ireland) Sky (DTH)
2 Vigin Media (Digital Cable)
3 Lebara Play
4 USA Dish Network
5 Time Warner Cable
6 Canada Shaw Cable (Digital cable), Rogers (Digital Cable), Telus (DTH), Bell ExpressVu (DTH), Bell Fibe TV (IPTV), Cogeco (Digitial Cable)
7 Middle East (Bahrain, Cyprus, Iran, Iraq, Jordan, Kuwait, Lebanon, Oman, Palestine, Qatar, Saudi Arabia, Syria, United Arab Emirates (Abu Dhabi, Ajman, Dubai, Fujairah, Ras Al. Pehla (DTH), E Vision (IPTV), dU (IPTV) & Qtel Cable (cable)
8 South Africa, Angola, Bostwana, Malabi, Mozambique, Namibia, Swaziland, Zambia, Zimbabwe, Uganda, Tanzania, Burundi, Congo, Eritrea, Ethiopia, Rwanda, Benin, Burkina Faso, Cameroon, Cape Verde Islands, Central African Republic, Chad, Comoros, Cote d’Ivoire, Democratic Republic of the Congo, Djibouti, Equatorial Guinea, Gabon, Ghana, Guinea, Guinea Bissau, Kenya, Lesotho, Liberia, Mauritius, Madagascar, Niger, Nigeria, Reunion, Sao Tome & Principe, Senegal, Seychelles, Sierra Leone, Somalia, Sudan, Zanzibar, The Gambia and Togo Multichoice (DTH); Cable (A One Cable, Kampala Siticable Network, CTN Western Cable Television Network, Fibre Link, Mitsuminet Cable, South Key Boll Television Networks Pvt. Limited, Milan Cable Network, Milan Cable Television, Cabel Telelvision Network, Mwanza Satellite Cable Television Networks, Win Cable & Internet)
9 Mauritius Mauritius Telecom (IPTV)
10 Australia-New Zealand Fetch TV (IPTV), Vision Asia (DTH & IPTV)
11 Sri Lanka Dialog TV (DTH), Sri Lanka Telecom (IPTV) & Hotels (Taj Samundra, Cinnamom Grand, Cinnmom Lakeside & Hilton Colombo)
12 Maldives MediaNet (Digital cable)
13 Mynanmar Skynet
14 Papua New Guinea Hitron
15 Singapore StarHub
Source : NDTV Distribution Team
Status : March 2016